DealAction is a shopping rebate site with no catches. Sounds too good to be true? That's what most people thought. But it's not, so we created this video for visitors to the site, showing how simple it is, and that there's no catches. We even brought in the founder's seven year old son to do the voiceover and explain how it works, how simple the concept is, it is and how DealAction has nothing to hide.
I concepted the video, wrote the script, and storyboarded it. In fact, the design of the piece is based on my distinctive (read: remedial) drawing style.